COMDTINST 5230.62
7. DISCUSSION.
a. The Coast Guard Internet, Intranet, and Extranet are information and communications media
critical to Coast Guard missions. It is imperative that these assets are managed in a manner that
promotes efficiency, order, and accuracy, and avoids inappropriate usage.
b. The Internet and Intranet have distinctly different purposes and users, managers, and Web content
providers must thoroughly understand their primary distinctions.
c. The Web is not a static medium. Design and technical management are subject to innovation and
social change. A basic tenet of this Instruction is to explicitly state those policies that are lasting
concepts not subject to such change.
d. Other matters, such as content management requirements, use of specific technologies, and style
guidelines are dictated in lower-level guidance promulgated by those given authority under this
Instruction. The CIO will maintain up to date technical and policy guidance for Web Content
Managers and content providers via a link from the CIO's home page on the Intranet.
8. POLICY.
a. Web Content Management.
(1)
Web content management is a command function managed and supported via the chain of
command.
(2)
Decisions regarding level of Web presence and level of support are made throughout the
chain of command. All organizational components must balance the level of resources
applied to their Web presence with some increased value in performing missions or other
return on investment. This determination should be part of an overall strategy for optimal
use of the Web and resources available to manage it.
(3)
All content on the Coast Guard Internet and Intranet is assumed to have been approved by
the official having responsibility for the content within their respective administrative
control. Every organizational component having a web presence within their respective
administrative control is therefore responsible to ensure that their content, and that of their
subordinate activities, conforms to this Instruction and any other guidance promulgated by
the CIO and other cognizant authority.
b. Web Content. Web content is official information published to the public and to internal Coast
Guard users. It is subject to the same policies and guidance as normal correspondence or public
affairs releases. It must therefore comply with references (c), (d), (e), and (f).
c. Choice of Venue for Web Content. Since the Coast Guard's Internet and Intranet presences have
two entirely different audiences, the choice of where to put information is important. The Intranet
is intended for internal Coast Guard business, thus should be the primary location for
6